Weekly Social Media Scoop: Fonts, AI Labels & Reels Updates

Social media never slows down, and neither do we. This week is packed with updates across platforms (as always), plus we’ve rolled out some new ZoomSphere features you won’t want to miss.

Here’s a quick rundown of what’s new:

What’s new on Instagram?

New Fonts for Instagram Stories (Again!)

ICYMI, Instagram was testing two new fonts for Stories last week, and now they’re officially rolling out. More ways to personalize your content? We’re here for it. Will brands actually use them? We’ll see.

Plus, they’re already working on adding new effects to bring fresh creative options to Stories! Out of the two, "Jagged" is definitely giving aesthetic, and we wouldn’t be shocked if it blows up.

Drag & Zoom for Post Previews

Small but useful—Instagram now lets you drag and zoom to adjust how your post looks before publishing. It’s a simple tweak, but for brands and creators aiming for that perfect feed aesthetic, this is a welcome change.

Testing a New Audio Search Page

Instagram is experimenting with a dedicated audio search page, which could mean easier discovery for trending sounds. If this rolls out widely, expect more brands to jump on viral audio trends for Reels.

What’s new on Facebook?

Reuse Reels Audio in New Reels

Facebook Reels just got a boost! Users can now repurpose Reels audio directly into new Reels. This makes content remixing way easier—great news for brands wanting to jump on audio trends without extra effort.

What’s new on Threads?

Markup Now Available

Threads just introduced Markup—press and hold on a caption to highlight parts of a post. While this feels like a small update, it could help brands emphasize key messaging in longer posts.

AI Labels for Realistic-Looking Generated Content

In the fight against AI-generated misinformation, Threads now labels posts with realistic AI-created content. This transparency move is great for credibility, especially as brands and creators explore AI-generated visuals.

What’s new on TikTok?

Full-Screen Livestreams

TikTok is testing a full-screen mode for livestreams, making it easier to pull viewers in and keep them engaged. If you're into live shopping or events, this could be a big win. More screen, more attention? Guess we’ll find out.

Expanding In-Stream Shopping to Latin America

TikTok is bringing in-stream shopping to Mexico and other Latin American countries. If it catches on, it could change how people shop on the app globally. Want to know more about TikTok livestream shopping? Check out our blog.

What’s new on YouTube?

Expanding Text-to-Speech for Shorts

Short-form video creators, rejoice! YouTube is rolling out more text-to-speech options for Shorts, making it easier to add voiceovers with just a few taps. Perfect for those who don’t want to record their own audio.

What’s new on ZoomSphere?

Facebook Reels Collabs Now Available

From now on, you can plan and schedule your Facebook Reels collaborations directly in ZoomSphere! This means you can easily add collaborators to your Reels, simplifying the process for brands and influencers. This feature has been available for Instagram Reels for a while, and now it's finally here for Facebook too!

Add an Audio Name to IG Reels

Another creative tool—ZoomSphere now allows you to add custom audio names to your Instagram Reels, making your content more discoverable. This feature helps improve searchability, making it easier for users to find trending sounds and boosting engagement for brands and creators alike.

New 3:4 Grid in Scheduler

The preview grid in ZoomSphere just got a refresh! Instagram recently announced their new 3:4 profile grids, so we're updating ours too to provide you with a realistic look at how your profile will appear once your posts go live.

Screenshot of ZoomSphere's latest features, including Facebook Reels collaboration, the ability to add custom audio names to Instagram Reels, and an updated Instagram grid preview. The interface displays a social media post editor, collaboration options, and a visual feed preview for Instagram, highlighting the new 3:4 grid layout.
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